Consumer >> CEO Interviews >> September 20, 2000
RICK FEDERICO is Chairman and Chief Executive Officer of P.F.
Chang's China Bistro, Inc. He joined the company in 1996, and is
responsible for the strategic growth and development of P.F.
Chang's China Bistro and the company's new casual quick dining
concept, Pei Wei Asian Diner. Mr. Federico's demonstrated vision
and talent has made him one of the industry's top leaders. Mr.
Federico began his career in the restaurant industry as Manager
of Steak and Ale and later Orville Beans and Bennigan's
restaurants. Mr. Federico went on to develop Grady's Goodtimes
and served as co-Founder/Partner and Vice President of Operations
until Brinker International acquired Grady's in 1989. Upon
joining Brinker International, Mr. Federico served as Senior Vice
President and concept head for Macaroni Grill before being
promoted to President of the Italian Concept division. As
President, he directed operations and development for Macaroni
Grill and Spageddies. Active in the industry, Mr. Federico sits
on the Board of Directors for several organizations, including
Critical Arc Technologies, the American Beverage Institute, and
the Responsible Hospitality Council. Mr. Federico is a graduate
of the University of Tennessee. Profile
TWST: Give us a brief overview of P.F. Chang's China Bistro, Inc.Mr. Federico: The company was founded about six and a half years ago by
Paul Fleming. Paul was a franchisee for Ruth's Chris