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Technology >> CEO Interviews >> April 6, 2015

Interview with the CEO and President: Borderfree, Inc. (BRDR)

Michael DeSimone
Michael DeSimone is the Chief Executive Officer and President of Borderfree, Inc. He is responsible for the overall strategic direction and growth of Borderfree’s global e-commerce business, and serves on the company’s board of directors. He became the company’s CEO in 2006. Before that, he was Senior Vice President of Sales and Marketing of its predecessor, E4X, beginning in 2004. The company rebranded as Borderfree in 2013 and held its initial public offering in March 2014. An e-commerce pioneer, Mr. DeSimone successfully led the transformation of Borderfree from an online currency conversion service to a provider of global e-commerce solutions for online retailers. His career spans more than 25 years in both the financial services and technology industries. He has held senior roles in sales, operations and product development at Travelex, Citibank and Thomas Cook Financial Services. Mr. DeSimone has been recognized as an Ernst & Young Entrepreneur of the Year finalist and was recently selected as one of SmartCEO’s Future 50. With nearly 250 employees, Borderfree was ranked number 17 on Crain’s New York Business Fast 50 list in 2014 and number 86 on Deloitte’s Technology Fast 500 list in 2014. As a global e-commerce expert, Mr. DeSimone is regularly sought for commentary by top news outlets such as Bloomberg, Reuters, CNBC and The Wall Street Journal.     Profile
TWST: Would you introduce our readers to Borderfree with some historical background and tell us about the focus of your products/services today?

Mr. DeSimone: Borderfree works with

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