Consumer >> Analyst Interviews >> August 4, 1997
STEVEN M. ASHLEY is a Senior Vice President with Robert W. Baird &
Company, Inc., where he covers the Information Technology Services
industry. A financial analyst for 17 years, he was previously associated
with Cleary Gull Reiland & McDevitt and with Blunt Ellis & Loewi. Mr.
Ashley holds a Bachelor's degree in Business Administration from the
University of Wisconsin, Whitewater and an MBA from the University of
Wisconsin, Madison. Profile
JEFFREY S. GERMANOTTA is a Senior Vice President of equity research with
Robert W. Baird & Company, Inc., where he leads the firm's Supply Chain
Management Practice. Previously, Mr. Germanotta was associated with Bank
One Corporation and Firstar Corporation. He holds a Bachelor's degree
from the University of Wisconsin, Milwaukee and an MBA from Marquette
University. Mr. Germanotta authors a monthly column for Industrial
Distribution. Profile
TWST: Tell me first about the fundamentals of the distribution industryand the role that distributors play in the market place.
Mr. Ashley: Jeff and I have come up with what we refer to as