Consumer >> CEO Interviews >> May 12, 2003
DAVID SIMPSON is President and Managing Director of Ithaca Gun
Co., LLC. Mr. Simpson is responsible for leading Ithaca Gun's
overall operations, focusing on the development of sales channels
and the successful re-emergence of Ithaca Gun as the premier
firearms company. Mr. Simpson joined Ithaca Gun in June 2002.
Before joining Ithaca Gun, he was President of the Product
Collaboration business unit of E2open, an IBM company. He founded
and led the product development and customer deployment that had
seven fortune 100 companies deploying the hosted software
solution. Prior to joining E2open, Mr. Simpson was the co-founder
and Vice President of WebPRN, a collaborative product development
company. The business plan was developed, capital raised in
excess of $5 million and a team of 40 people was employed to
build the industry's first comprehensive resource data base with
a hosted software platform that allowed for discovery and
engagement of development resources. Prior to starting WebPRN, he
was the Vice President of Sales and Marketing for Harris
Semiconductor. In this position, he organized sales into a demand
creation and fulfillment structure with specific market segment
focus. Sales channels of direct sales, manufacturer's
representatives and distributors were optimized to transform the
sales structure into a rapidly emerging e-business climate. Prior
to Harris Semiconductor, Mr. Simpson was the Senior Director of
Sales for Temic Semiconductor in Basking Ridge, New Jersey. In
this position, he increased sales to original equipment
manufacturers by 32%, established a new communications market
segment and obtained a new $40 million contract with Thomson
Consumer Electronics. Mr. Simpson received a Bachelor's degree in
Marketing and Finance from the State University of New York at
Brockport. Profile
TWST: Can we start out with a history and overview of Ithaca Gun?Mr. Simpson: Ithaca Gun was formed or founded in 1880 and over
the past 123 years the company has seen some great