Consumer >> CEO Interviews >> March 19, 2012
Terry E. Michaelson has served as the Craft Brew Alliance, Inc.’s sole Chief Executive Officer since November 13, 2008, and was the company’s Co-Chief Executive Officer prior to that, beginning July 1, 2008 with the effective date of the merger with Widmer Brothers Brewing Co. (“Widmer”). Mr. Michaelson served as President of Craft Brands, a sales and marketing joint venture between the company and Widmer, from July 2004 to July 1, 2008. From March 1995 to June 2004, he served as Chief Operating Officer and Executive Vice President of Widmer, and from January 1994 to June 2004, Mr. Michaelson served as a Director of Widmer. Profile
TWST: Please begin with a brief overview of the history and evolution of Craft Brew Alliance.
Mr. Michaelson: We like to view ourselves as a company that has really evolved. It's interesting because
