Industry & Services >> CEO Interviews >> November 15, 2004
BRUCE D. HERTZKE, Chairman and Chief Executive Officer of Winnebago
Industries, Inc., is responsible for the day-to-day operations of the
company. Mr. Hertzke joined Winnebago Industries as a production worker
in 1971. In 1974, he was promoted to the position of Foreman and, in
1979, to General Foreman. He became Production Manager in 1980. Over the
next years, he was promoted to positions of increasing responsibility at
Winnebago Industries, becoming President and Chief Operating Officer in
1996 and Chairman and Chief Executive Officer in 1998. Mr. Hertzke was
elected to the Board of Directors of the Recreation Vehicle Industry
Association in 1997 and was elected to a two-year term as the
association's Chairman in September 2004. He is a Board member of the
Iowa Business Council, was elected in 2000 to the Board of Directors of
First Citizen's National Bank in Mason City, Iowa, and is a member of
the Manufacturer's Bank & Trust Advisory Board. Mr. Hertzke is a
graduate of Iowa Lakes Community College with an Associate of Arts
degree in Business Administration. Profile
TWST: Would you begin with a quick overview of Winnebago and how you seethe company today?
Mr. Hertzke: First of all, Winnebago Industries is a recreational
vehicle motor home manufacturing