Marla S. Backer

Marla S. Backer is the Director of Research at Research Associates, LLC. She has
15 years of experience on the sell side, having begun her career as an Associate
with the Special Situations research team at Morgan Stanley. Her background as a
research generalist has given her the flexibility to cover several different
sectors over the course of her career. She spent three years as a Senior Analyst
at Bear Stearns, where she covered the global cement and construction industry.
Following that, she was a Senior Analyst at Salomon Brothers, where she headed
the emerging markets media and beverage sector teams. While at Salomon Brothers,
she was ranked for her coverage of Latin American media in the prestigious
Institutional Investor and Reuters polls. She has spent the last three years
following the domestic media industry, with a particular focus on digital media.
Starmine has ranked her as the leading analyst on several of the companies she
covers. She is quoted often in the financial press and has been a frequent guest
on CNBC and CNN.