John H. Reimer

JOHN H. REIMER has served as President and Chief Executive Officer of
Lexar Media, Inc., since joining in August 1997 and as a director since
May 1997. From May 1994 to August 1997, Mr. Reimer served as the Senior
Director of Worldwide Operations for the Mobile Computing Products
Division of Motorola. Prior to this time, Mr. Reimer served as the Vice
President of Marketing at SanDisk. Mr. Reimer was a Founder and four-
time Chairman of Personal Computer Memory Card International
Association, the organization that sets the worldwide standard for PC
cards. Mr. Reimer has also held management positions at Texas
Instruments and Fujitsu Microelectronics. Mr. Reimer holds a BS in
Electrical Engineering from the University of Illinois at Champaign.