Industry & Services >> CEO Interviews >> February 19, 2001

Albert Noyes – Smarterkids.com Inc (skds)

ALBERT NOYES is Chief Operating Officer of SmarterKids.com. Inc. SmarterKids.com recently announced a merger with EarlyChildhood, which should be completed in the spring of 2001, at which time Mr. Noyes will become the Chief Executive Officer of the combined company. Before joining SmarterKids.com, Mr. Noyes served as Vice President of Sales and Marketing at net.Genesis, a marketer of Website usage and performance analysis products, from July 1996 to May 1997. From November 1995 to May 1996, Mr. Noyes was Chief Executive Officer of The Mesa Group, an early stage developer and marketer of messaging and groupware software (subsequently acquired by Microsoft). From October 1994 to October 1995, Mr. Noyes served as Venture Partner/Entrepreneur-in-Residence for Highland Capital, a venture capital firm. He also served as Vice President of Marketing for Symantec, a world leader in Internet security technology, from August 1993 to September 1994. Other experience includes Vice President of Marketing at Chipsoft/Intuit from May 1990 to July 1993, as well as senior positions at Arthur D. Little and PepsiCo. Mr. Noyes currently serves on the Board of Directors of Shop.org, a trade association focusing exclusively on Internet retailing and direct- to-consumer marketing technologies. Mr. Noyes received a BA from Dartmouth College and an MBA from the Amos Tuck School. Profile
TWST: Could you give us a background summary and overview of

Smarterkids.com?

Mr. Noyes: SmarterKids.com, the corporate entity, was founded in 1994 as

Virtual Entertainment, a publisher of CD