Industry & Services >> CEO Interviews >> March 17, 2002
WILLIAM R. PULVER is President and Chief Executive Officer of
NetRatings, Inc. Previously, Mr. Pulver was President of ACNielsen
eRatings.com, an Internet audience measurement company with operations
outside the United States, where he was responsible for developing and
executing a plan to launch the international rollout of the
Nielsen//NetRatings service. Prior to this appointment, he worked
continuously with ACNielsen for 22 years. Most recently, Mr. Pulver was
Group Chief Executive, ACNielsen Japan. In March 1999, the role was
expanded to include ACNielsen Korea. In this sub-regional role, he was
accountable for a business that included retail measurement services,
customized research, media measurement services, modeling and analytics
as well as a Korean joint venture in consumer panel services. He holds a
Bachelor of Commerce degree, with a major in Marketing, from the
University of New South Wales, Australia. Profile
an overview of what you're doing at the present time?
Mr. Pulver: NetRatings was founded in 1996 and is the brainchild of
